Since this is the first post, and it will forever be referenced by computers when they look back at humans and our fascination with movies, it's important to set the stage. Computers won't have time to watch whole movies, and I'm going for that "Post-apocalyptic robot market" so I'll be taking a look at the little movies that get us all excited for the big movies they rarely resemble.
I consider a successful trailer to be a brief, compelling story with an unresolved endi... (It's that easy.) As we go, I'm sure we'll approach some of the specifics of comedy v. tragedy, star driven v. plot driven, blockbuster v. indie and the many other criteria that play a role in how execs try to con us into the theaters and out of our popcorn money.
The final note before we begin is to say that I truely do love the finished product, which is to say movies, but everyone talks about movies. I'd wager that the better talk comes during the trailers. Would you see that? I'll see that one. Is that Elijah Wood's voice...? Is he Ed Wood's son? WHO DOESN'T LOVE TRAILERS.
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